Consulting

Welcome! Are you are a flower farmer or creative entrepreneur? Are you new to business or wanting to make a change to your existing business? Do you need support from someone who understands? That’s exciting – let’s get acquainted!

 

A Little About Me

Hi, I’m April Vomfell, flower farmer and business owner since 2015.

When I first started growing flowers, I was a professional librarian working full-time. As the business grew, I changed my day job several times to allow more time for the farm, and in 2019 I quit my office job and dove into the business full-time, year-round.

Harnessing my 15-plus years of experience in libraries, marketing, websites and SEO, photography and writing, I’ve created a successful and fulfilling business that fits my skills, provides unique services and gives me room to grow (pun intended).

I didn’t expect to love running a business this much, but I do! Has it been scary at times? Yes, definitely. But here I am, really glad I’m still on this journey, and eager to help others create a work/life experience they enjoy.

flower farmer sunshine peonies
 
flower farm in bloom
 

What I Offer

My style is one-on-one and focused. I know that every person and every business is unique, so that’s why I prefer personalized, individual consulting.

I see the big picture plus all the details. I love ideas, puzzles, problem-solving and data, and I’m able to synthesize all kinds of concepts into manageable steps. I’ll ask you lots of questions, get excited with you, listen, and guide you toward decisions that work for YOU.

I don’t have a book of formulas for you to follow. I won’t tell you to run your business the way I run mine. I want to get to know you, learn where you excel and where you struggle, and help you find great solutions.

 
 
 

Kind Words from My Clients

April has been an invaluable resource and guide in my process of launching my floral design business! She is part business guru and part artist, and wholly personable and thoughtful in her approach. She offers practical advice as well as nuanced wisdom earned from her years as a successful entrepreneur. I felt encouraged and buoyed by her support! If you are giving thought to starting a business or just getting started, I highly recommend her as a coach & consultant to help see your dream come to fruition.

–Amy Messenger, Habitation Garden Studio


People talk about flowers as art – well, April is the epitome of an artist whose medium is flowers. The designs she creates are absolutely stunning – truly no one else can create the way she does. She is an expert in her palette – the wide range of flowers she grows and her ability to blend tones and textures is truly next-level. I have loved getting her advice about new blooms to add to my field. April is approachable and I felt I could ask her any questions without being judged. She is a master and anyone would come out ahead who is able to work with her. I highly recommend!

–Erin Simmons, Handpicked Homestead


After my first session with April, I immediately made several changes in my business that helped find and retain new clients! April was very thoughtful and knowledgeable when answering my questions. She is generous in sharing her own lived experience as a successful small business owner and farmer-florist. I will continue to seek out her expertise as I grow my business!

–Isan Brant, Foolish Blooms Farm


I was struggling with a clear path forward on how to approach wedding clients for my business. Hearing about how April organizes her business and wedding clients really helped me gain a better understanding of how I can be more efficient with my time and energy. April went above and beyond, sharing her expertise and methods by providing sample documents. I highly recommend talking to April if you need some peace of mind in some part of your flower business.

–Delisa Hiel, Gardenwerks

 
 
scabiosa buds
farm fresh bouquet
 

How Can I Help You?

Are you ready to add more efficiency? Want to phase out a service or product? Have so many ideas you aren’t sure which to pursue? Need to set a budget? Ready to hire your first employee?

Some of the topics we can take on together:

  • Strategy and goal setting

  • Creating processes and systems

  • Budgeting

  • Technology and techniques to ease your workload

  • Employee planning and hiring

  • Farm-specific decisions, pricing, sales avenues and more

 
flower farmer bucket of salvia
 

Consulting Packages

The 60-90-30 Package. This package includes three online sessions, scheduled at a pace that works for you. You’ll complete my consulting questionnaire before our first session. This package also includes up to 60 minutes of my research time outside of our online sessions. $425 for the package.

  • Get Acquainted (60 minutes): We’ll talk about where you are with your business, your dreams and any current struggles.

  • Dig In (90 minutes): This is where we get into strategy, exploring specific ideas and setting next steps for you to take action.

  • Follow Up (30 minutes): I’ll check in with you, troubleshoot, encourage and help you adjust as needed.

Standalone 60-Minute Session. Schedule a one-time session to discuss a topic of your choice. You’ll complete my consulting questionnaire before we meet. $110 for the session.

flower farmer summer harvest
 

Let’s Work Together!

Fill out the form below and I’ll be in touch with more details.

 

Bonus: My Favorite Tech Tools

The following are just a few of the online tools I use regularly to keep my business organized and moving forward. I only recommend tech tools that I really love.

Airtable – This is the most powerful way I’ve found to organize and plan my flower farm, from seed starting to planting to harvesting and selling. It’s a spreadsheet with photos, but SO much more.

Trello – Lists upon lists! I keep all my task and project notes here, plus ideas for the future and info for quick reference, including links and photos. It’s my personal library.

Dubsado – This tool makes it simple and efficient to book weddings, collect payments, and communicate quickly and professionally with wedding clients – even in the midst of the busy growing season.

Garden Planner – I love having a visual plan of my garden layout, and this tool makes it easy and fun to plan out what (and how much) to grow in each bed. It makes saving years of data easy, and assists with crop rotation, spacing, companion planting and more.